Skip to main content

2023 Education Schedule

subpage hero


Creating Excitement Around a New Store Opening

Feb 28, 2023
Summit 221-223

A new store provides an opportunity to present a new face to customers.  What techniques are successful retailers using to reach new customers and inspire current shoppers?  Take away ideas to create buzz and generate great traffic for your store opening.


  • Take away ideas for an effective new store opening events and promotions
  • Learn how to generate traffic and excitement for newly built stores
  • Hear strategies used to highlight banner changes and promote recently acquired stores 
Julie Anderson, Director of Marketing & Co-Owner - Fresh Encounter, Inc.
Sarah May, VP, Sales - SmartMarket for Business
Chloe Riley, Executive Editor - Supermarket News
Garrett Piklapp, President - Fareway Stores, Inc.
View all 2023 Education Schedule