Hear how independent grocers can boost shopper engagement in a digital world. We’ll discuss personalized marketing strategies for both in-store and e-commerce shoppers. Topics will include personalized shopper engagement, making data actionable, boosting conversions and loyalty, reducing advertising costs and enhancing growth.  Take away tactics to create to create data-driven marketing campaigns and achieve a higher marketing ROI.

Takeaways:

• Take away tactics to create to create data-driven marketing campaigns and achieve a higher marketing ROI.
• Understand how to analyze basic sales and transaction data
• Learn how to create personalized marketing campaigns without using a third party