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2023 Education Schedule

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Next Generation Fresh Focus

Feb 27, 2023
Summit 217-218
Merchandising

From sales to footprint, the fresh perimeter has grown over the last several years and is expected to continue on that trajectory. Join leaders from Strack & Van Til, Associated Foods Stores, and KeHE in a discussion around the Next Generation of Fresh, focusing on the evolution of fresh, ways to implement in stores and stay at the forefront of innovation, trending categories for the industry, and what’s in demand with consumers.

Takeaways:

  • Explore future sales potential of fresh categories
  • Review consumer trends and expected purchase patterns in perimeter departments
  • Discover how product fresh products and categories will evolve 
Speakers
Michael Tyson, Chief Marketing & Merchandising Officer - Strack & Van Til TBD, Associated Food Stores
Amber Hammond, Executive Director of Sales - KeHe Distributors, LLC
Ari Goldsmith, VP Marketing & Digital Media - KeHe Distributors, LLC
Mindy Rich, VP, Analytics - Associated Food Stores, Inc.
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