Marketing & Corporate Strategy
Feb 27, 2023
Traditionally marketing efforts are driven by operational decisions. It's time for marketing to take a seat at the table and lead discussions about corporate programs and strategies. We'll explore best practices for partnering with operations and merchandising to create more effective marketing plans.
SpeakersMark Heckman, Principal | Managing Partner - Mark Heckman Consulting | Shopper Scientist LLC & Trius Retail, LLC