Interactive Digital Media: How In-Store Digital Change the Game for Independent Retailers
For years, whether through web, social, email, or other channels, digital marketing efforts have focused on reaching shoppers before they make the trip to the store. Meanwhile, once the shopper walked through the front door of the store, there was a gap in digital engagement at the most important part of the shopping experience – the point where purchase decisions are made! Learn from a panel of retailers who have successfully closed that digital gap in order to enhance the in-store experience for their shoppers and increase accessibility to their digital programs.
Sponsored by ShoptoCook, an AppCard Company