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Bruce Bruemmer

Bruce Bruemmer

Vice President, Brands Management , UNFI

Bruce Bruemmer is the Vice President of Brands Management at UNFI Brands+.  He joined the company in April 2023 and has since led a variety of business and brand initiatives, including brand positioning, packaging, and product innovation.

Bruce brings a strong background in consumer packaged goods, especially iconic food brands, to UNFI.  His career began in sales at Unilever where he transitioned into Brand Management.  Based on his experience, Bruce brings a unique perspective to private brand management, by deeply understanding the retail business, having worked with top management of the nation’s largest retailers and consumer product leaders, while at Unilever, Kraft Foods, Newman’s Own and Tillamook County Creamy Association for nearly 20 years.

He brings deep experience across the world of food, having worked on coffee, salad dressing, pizza, ready to drink beverages, ice cream, dairy, entrees, pasta sauce, cookies and several other categories.  He has led multiple business with net revenues over $1 billion.  He has worked on Lipton, DiGiorno, Capri Sun, California Pizza Kitchen, Lever 2000, Newman’s Own and Tillamook.

Bruce earned a Master of Business Administration degree from the University of Michigan and a Bachelor of Arts degree from Furman University.  Bruce lives in Rye, New York, with his wife, Caroline and their 2 children.

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