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James Councill
Loyalty & Promotions Business Unit Manager
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ECRS
James Councill is the Product Owner and Business Unit Manager for the ECRS CATAPULT Loyalty & Promotions Team. With 10+ years of product development experience and a background in digital marketing, he leads an expert services team and drives the development of a comprehensive suite of loyalty products, focused on driving customer engagement and promotional success for retailers.
Sessions
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Why Your Data Isn't Ready for AI and What to Do About It03-Feb-2026Grand 114
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Retailer Success Story: Applying AI for Customer Segmentation & Personalization03-Feb-2026Marquee Stage sponsored by SPINS