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Paolo Bonsignore
Commercial Director
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Coop Italian Food
Paolo Bonsignore is Commercial Director of Coop Italian Food and former Marketing & Private Label Director of Coop Italia.
He led the relaunch of Coop Italia’s private label, transforming it into a portfolio of clearly positioned private brands and making it a key driver of differentiation and growth, bringing the market share from 23% to >46%.
With over 28 years of international experience, he has held senior roles at illycaffè, Ferrero and Giovanni Rana and is a frequent speaker on private label strategy and retail transformation.
Sessions
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The Invisible Barriers of Private Label Growth03-Feb-2026Grand 123
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The Invisible Barriers of Private Label Growth03-Feb-2026Boulevard Stage sponsored by NielsenIQ